Marketing Strategy
A business’s overall game plan for reaching the consumers and turning them into clients. A marketing strategy is a long-term plan for achieving a company's goals by understanding the needs of customers and creating a distinct and sustainable competitive
Marketing Strategy
A business’s overall game plan for reaching the consumers and turning them into clients.
A marketing strategy is a long-term plan for achieving a company's goals by understanding the needs of customers and creating a distinct and sustainable competitive advantage.
It encompasses everything from determining who your customers are to deciding what channels you use to reach those customers.